What is Design for Excellence’s (DFX) role in product commercialization?
As part of PRG's Ask the Expert series, Michael Keer gives opinions on the role DFX plays in designing your product for scale versus prototype.
Strategic Product Management: A Pivotal Driver for Effective NPDI
The product was great, worked fantastically, and sales proudly rushed it out to the customer. The customer said, "Oh, we needed that two years ago when we asked for it; now we've done things differently!" What difference would product management have made to this scenario?
What is the importance of iterative design for designing a minimum viable product?
As part of PRG's Ask the Expert series, Howard Edelman answers how to overcome the challenge of ad-hoc design, which we see in many products.
